Maybe at first, it was about freedom. Getting out from under someone else’s schedule. Calling your own shots. Making a living doing what you love.
And that was great. Until it wasn’t enough.
Because at some point, you realised you weren’t actually building a company... you were just building yourself a job.
The revenue rollercoaster. Good months, bad months, no real stability.
The “I should be further along” gut-punch. You know you’re meant for more, but your current model is keeping you small.
The weight of being the only one who drives results. If you step back, it all crumbles.
Most people running a service business are running on fumes.
Trying to scale without real structure. Trying to increase revenue without increasing capacity.
They build businesses that require more from them, not less. More hours, more clients, more energy. And they mistake that for growth.
A Founder builds differently.
Creates opportunities instead of waiting for them.
Builds an ecosystem—not just an offer.
Knows how to scale without sacrificing profit, time, or freedom.
Thinks beyond the next client, the next sale, the next 90 days.
➞ You don’t need more information.
That’s what Founders Academy is.
And if you’re feeling that pull—that sense that you’re on the edge of something bigger, this is where you go all in.
➞ You don’t need another course.
➞ You need to sit at a table where the conversation is bigger.
Direct Access to Me: Continued mentorship and hands-on guidance every quarter to keep you on track.
Resource Drops: New tools, templates, and resources added to the resource bank each quarter.
Community Momentum: Ongoing connection with like-minded founders to share wins, challenges, and solutions.
Implementation Workshops: Short, focused sessions providing proven strategies you can immediately apply.
Strategy Intensives: One full-day deep dive each quarter focused on scaling, leadership, and high-level strategy.
Think Tanks: Quarterly critical thinking sessions to solve problems and make big business moves.
Exclusive Event Perks: 50% discount on all live events eg. in-person intensives and marketing/sales workshops.
Most coaching programs throw information at you but don’t help you execute.
This isn’t a course. It’s real-time strategy and mentorship tailored to where your business is now and where you want to take it.
You’ll be coached, challenged, and held to the standard of a real Founder.
One of my clients had been stuck at $15k months for years. She had the skills but was too in the weeds to scale. We cut the fluff, streamlined her systems, and repositioned her offer suite. Within 90 days, she was hitting $40k months consistently—with less stress, not more.
You’ll get direct, actionable steps tailored to your business. No generic advice—only what moves the needle for you.
I’ll call you out when you’re playing small and push you to the standard of a real Founder.
You get to leverage my years of scaling businesses so you can avoid common mistakes and move faster.
We’re not just talking strategy—we’re implementing it. You’ll leave with systems in place, offers optimised, and a business built to scale.
Mentorship isn’t just about giving you information or ideas. It’s about having someone in your corner who can see the gaps you can’t, challenge your thinking, and guide you through the execution—so you don’t just learn, you apply and grow.
Your biggest breakthroughs won’t come from more information. They’ll come from bigger moves, faster.
These aren’t “content calls.” These are high-level founder calls designed to get you moving:
➞ Hot Seats: Real-time feedback and direct strategy on your biggest roadblocks.
➞ Subject Matter Calls: Targeted topics based on what’s happening in the industry right now.
➞ Custom Support: Revenue growth, leadership, and business model tweaks tailored to you.
A gym owner I worked with used to spend 15+ hours a week on admin, stuck in day-to-day operations. We automated 80% of it, allowing him to focus on sales and training. His revenue jumped by 35%—without adding a single extra client.
We bring in real experts—CEOs, investors, financial strategists, and legal advisors—who have built, sold, and scaled companies.
These are the people who know how to protect, grow, and multiply what you’re building.
One of my clients was making $25k months but felt broke every time payroll hit. Why? She was running a high-expense business with zero financial buffer. We restructured her pricing, built in recurring revenue, and set aside a 3-month financial cushion. Now? She’s hitting consistent $35k months with stability—not stress.
Rochene built, scaled, and sold a multi-million dollar gym, without following the rules of what was done. Now she works with service based business owners who are great at what they do but feel stuck inside a version of their business that no longer fits. Click to read more...
Jess is the powerhouse behind the businesses that actually run smoothly. Specialising in ops, automations, and client journey architecture, she helps founders clean up the chaos and build backends that don’t break under pressure. Click to read more...
Lisa knows that great content isn’t just about looking good, it’s about getting results. With a killer eye for design and a deep understanding of what makes people click, she helps business owners create visuals that attract, engage, and convert. Click to read more...
Hayden helps business owners stop chasing high income and start building real wealth. With a sharp lens on what actually moves the needle, he guides ambitious entrepreneurs from reactive cash grabs to long-term, intelligent money moves. Click to read more...
Emma doesn’t just take headshots, she captures presence. With a sharp eye for detail and a grounded, no-fuss approach, Emma helps business owners show up as the most powerful version of themselves on camera. Click to read more...
Meghann is a straight-talking, neuroaffirming leadership mentor who helps founders, creatives, and spicy-brained humans build serious capacity so they can stop swinging between boom, bust, and burnout. Click to read more...
A business coach I worked with doubled her inbound leads in a month after sharpening her positioning. Her DMs went from crickets to 'I’ve been waiting for someone to say this.
You don’t need more meetings—you need powerful spaces that push you into action.
➞ Strategy Intensives: 1-day deep dives into scaling and high-level thinking..
➞ Think Tanks: Sessions built for critical thinking, problem-solving, and business moves.
➞ Workshops: Focused trainings with proven strategies you can implement immediately..
Get 50% off all live events hosted across the country.
➞ Scaling intensives
➞ Marketing and sales workshops
➞ Behind Closed-door sessions
These aren’t fluffy networking events. They’re high-impact rooms where real business growth happens.
Stop wasting time piecing things together. Access practical tools and templates that you can use right away: from financial frameworks to marketing strategies to leadership and wealth creation.
Everything is designed to save you time and make you money.
Most business owners don’t scale because they never commit to the version of themselves that actually leads.
They wait. They second-guess. They circle the same revenue, the same problems, the same frustrations.
Founders move differently.
➞ The ACADEMY is ready for you.
➞ The investment is $900 per month.
➞ The minimum commitment is six months.
Real growth doesn’t happen in a quick fix.
It happens when you build something strong enough to outlast you.
One of my coaching clients had been making $10k months but was stuck. She wasn’t investing in long-term strategy, just cycling through sales. Once we built her business model with recurring revenue, she hit $50k months—without adding more clients.
Money isn’t the goal—it’s the tool.
Inside The Founders Academy, you’ll learn how to structure your business to create real financial power.
That means:
➞ Recurring revenue that keeps your income stable.
➞ Pricing and positioning that commands authority.
➞ Strategic reinvestment that builds assets, not just cash flow.
A business that only makes money isn’t enough.
You need a business that moves people.
That means:
➞ A brand that stands for something, so clients don’t just buy, they attach.
➞ A leadership model that removes you as the bottleneck so you can scale influence, not just effort.
➞ Messaging that shifts industries, because the ones who shape conversations are the ones who lead them.
Founders don’t just take what’s in front of them—they create their own playing field.
Inside The Founders Academy, you’ll learn how to:
➞ Position yourself in the rooms that matter.
➞ Negotiate, expand, and create demand.
➞ See five moves ahead—so you never wait for opportunity, you move first.
Meghann Birks is a straight-talking, neuroaffirming leadership mentor who helps founders, creatives, and spicy-brained humans build serious capacity so they can stop swinging between boom, bust, and burnout. With a focus on unshakeable leadership, badass boundaries, and deeply human strategy, Meghann cuts through the noise to help entrepreneurs lead themselves, and their people. with clarity, conviction, and edge.
She’s not here for the fluff. Whether it’s calling out leaky boundaries that are draining your time, building the kind of leadership that actually works for neurodiverse teams, or teaching you how to recognise your capacity before you crash, Meghann brings a no-bullshit approach to personal sustainability in business.
If you’re ready to disrupt without destructing, lead without losing yourself, and finally stop operating like burnout is a business model, she’s your woman.
Lisa Lindsey is a graphic designer who knows that great content isn’t just about looking good, it’s about getting results. With a killer eye for design and a deep understanding of what makes people click, she helps business owners create visuals that attract, engage, and convert.
Specialising in Canva and content strategy, Lisa bridges the gap between creativity and functionality, so your brand doesn’t just show up online, it stands out and sells.
If you’re done wasting time on content that doesn’t move the needle, Lisa’s the go-to for turning your ideas into magnetic, money-making assets.
Emma Veness doesn’t just take headshots, she captures presence. With a sharp eye for detail and a grounded, no-fuss approach, Emma helps business owners show up as the most powerful version of themselves on camera.
Specialising in clean, compelling visuals that cut through the noise, she brings the kind of energy that puts people at ease while elevating their personal brand. Whether you're reintroducing yourself, levelling up your content, or finally ditching that old headshot from a few years back, Emma makes sure your photos feel like you, only sharper.
She’s not here to over-style or over-edit. Just strong, striking shots that match your vibe and ambition.
Hayden Wilson helps business owners stop chasing high income and start building real wealth. With a sharp lens on what actually moves the needle financially, he guides ambitious entrepreneurs to shift from reactive cash grabs to long-term, intelligent money moves.
Known for making complex financial strategies feel clear and doable, Hayden strips back the noise and brings a grounded, honest take on wealth building. No hype. No fluff. Just smart decisions, clear frameworks, and real-world application that helps you grow and protect what you’ve worked so hard to build.
If you’ve ever thought “I should be further ahead by now”, Hayden’s the guy who’ll help you get there, without the overwhelm or financial self-sabotage.
Jess Carter is the powerhouse behind the scenes of businesses that actually run smoothly. Specialising in operations, automations, and client journey architecture, she helps founders clean up the chaos and build backends that don’t break under pressure.
From onboarding workflows to funnel builds, task management to forms, you name it, Jess has systemised it. She’s the one who turns good ideas into seamless execution, making sure nothing (and no one) falls through the cracks.
If your business is held together by duct tape and late-night fixes, Jess is your go-to for building foundations that scale, support, and sustain your growth.
Rochene Higginson built, scaled, and sold a multi-million dollar gym, without following the rules of what was done. Now she works with service based business owners who are great at what they do but feel stuck inside a version of their business that no longer fits.
Her work is about helping them lead better, clean up what’s messy, and build businesses that are profitable, grounded, and actually fulfilling to run.
Ro’s sharp. Strategic. Unfiltered when it counts. But underneath that? She brings a softness most people don’t expect, one that creates space for honesty, real growth, and businesses that feel as good on the inside as they look from the outside.
She’s the person you want in your corner when things get heavy and when you’re ready to do more than just “push through.”
